Save the Children en partenariat avec NCBA CLUSA, The Kaizen Company et DEMI-E, implémente un programme de Résilience et Sécurité Alimentaire dénommé RFSA Wadata dans la région de Zinder au Niger sous le financement du gouvernement américain.  Un des sous résultats est d'augmenter l'engagement des hommes en faveur de la santé et du bien-être des femmes et des enfants. C'est sous cet angle que le problème du mariage précoce, avec un âge moyen du mariage dans la zone d'intervention de 15,5 ans, est retenu comme un axe d'intervention où Wadata a pensé à des structures spécifiques pour mener le travail. Même si de nombreuses filles mariées, leurs parents et leurs maris ont estimé qu'elles avaient leur mot à dire ensemble avec les parents dans la décision de se marier, surtout sur le choix d'époux, le moment de leur mariage n'était pas fortement déterminé par elles. La plupart des répondants ont estimé que c'était le père qui avait le plus d'influence sur la décision. Bien que les deux parents soient influents, si les parents ne sont pas d'accord sur le mariage de leur fille, la décision et la volonté du père sont respectées. Dans un contexte où les hommes sont les décideurs finals sur le mariage, Wadata a développé une alliance d'approches (influenceurs communautaires et Ecoles des Maris) dont les acteurs sont les cibles prioritaires ou segments appropriés pour changer les attitudes et pratiques sur le mariage précoce.

Breakthrough ACTION Malawi is working to change the mindset of community members and spark a social movement to prevent and stop child, early and forced marriages (CEFM). The project implements activities for community members at a number of levels, including adolescents, their caregivers and the community at large to create a supportive environment ready for change. Adolescents are engaged through clubs, where they learn life skills as well as advocacy methods to speak up for their rights. Caregivers and parents are engaged through the Responsible, Engaged and Loving (REAL) father approach, which encourages fathers to play an active role in their children's lives and emphasizes the importance of education and positive discipline. At the community level, the Community Action Cycle (CAC) is implemented; adults and youths are combined to form 20 Community Action Groups (CAGs) and engage in community-level advocacy. In the first year of the project 1,809 adolescent girls, 1,207 adolescent boys, 1,000 caregivers, and 400 community members participated as members of the CAGs. As a result, 269 out of 401 children identified were withdrawn from marriage within 12 months of active advocacy and 133 of these were re-enrolled in formal school. Additionally, 149 potential child marriages were averted. Engaging all levels of community members through focused approaches ensures a more holistic and complementary approach with more sustainable outcomes. This is what separates this project from many other projects. This strategy is recommended for any project focusing on social behavior change or for creating a social movement.

Marie Stopes International Organisation Nigeria (MSION) piloted a suite of interventions aimed at increasing male engagement with and support for child-spacing in Northern Nigeria. Using human-centred design HCD), a tea vendor business kit, peer to peer conversion and infusion of the word 'Gagarabadau' were designed to shift social norms around what drives respect among men, (i.e. from having lots of children to men who take care of their children), and increasing the role of women in family decision-making and income generation.
MSION used CARE's SNAP (social norms analysis plot) methodology to break down the social norms the interventions were seeking to address to inform both the intervention approach and subsequent qualitative evaluation of the pilot phase. Insights from this evaluation suggest activities were able to start to successfully challenge and overcome key social norms undermining women's access to family planning (FP) through increasing positive dialogue and messaging via community champions. 

Tuberculosis (TB) accounts for a high burden of deaths, especially in LMICs. The COVID-19 pandemic has had a negative impact on timely diagnosis and treatment of new TB cases. In LMICs with a high TB burden, it is estimated the pandemic will result in a 20% increase in TB deaths between 2020-2024. Thus, TB case finding, notification, and treatment is a global priority. Mass media campaigns providing information about TB symptoms, diagnostic procedures, and available treatment, can enhance timely TB diagnosis. 
We conducted formative research in Mozambique, which has a high burden of TB, to inform the development of a media campaign to promote TB testing. We interviewed nineteen community members, two TB Program staff, and two community providers of TB services, from four districts in Zambezia with a high TB prevalence.  We explored TB-related knowledge, and barriers and facilitators to TB testing. Results indicate that healthcare-seeking for TB is influenced by sociocultural understanding of symptoms and gender dynamics. Sociocultural beliefs often implicate certain types of sexual activity and women as causes of TB symptoms; for example, having sex with a widow who has not been traditionally purified. People usually tend to first seek care from traditional healers instead of from health centres due to such beliefs, and because of long distances and opportunity costs of travelling to health facilities. Some women have limited healthcare access because they usually lack decisionmaking power and financial independence. Some male participants perceive that men have limited access to healthcare.