With the changing landscape and individuals increasingly accessing information and entertainment from digital sources (social media, Facebook, Youtube, tiktok, instagram, and gaming) and using influencers, this session will explore how people can use Entertainment Education theories and principles to strengthen programming and impact. The session will explore ways that practitioners can leverage EE on digital formats, moving beyond how we traditionally think of EE.
Fes 2 - English, Français interpretation International Social and Behavior Change Communication Summit info@sbccsummit.orgWith the changing landscape and individuals increasingly accessing information and entertainment from digital sources (social media, Facebook, Youtube, tiktok, instagram, and gaming) and using influencers, this session will explore how people can use Entertainment Education theories and principles to strengthen programming and impact. The session will explore ways that practitioners can leverage EE on digital formats, moving beyond how we traditionally think of EE.
